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Print Posted by EDReferral on 12/24/2016

The Eating Disorder Journal July 2011 (Vol. 12, No. 7)

Current Research and News:  

Vogue uses three plus-size models for cover in bid to 'battle against anorexia.'  It's not unusual for fashion magazines to employ the odd plus-size model for an editorial spread. But Vogue Italia went one step further, featuring not one but three curvy beauties on their July issue cover. The move comes as editor Franca Sozzani continues to campaign against pro-anorexia websites. And rather than hide their figures in floaty dress, or cut them off at the waist, Sozzani proudly features Tara Lynn, Candice Huffine and Robyn Lawley in their underwear. The editor has been busy collecting signatures for a petition to shut down websites encouraging eating disorders. She said: 'Fashion has been always blamed as one of the culprits of anorexia, and our commitment is the proof that fashion is ready to get on the frontline and struggle against the disorder.' Sozzani has also promised to feature more plus-sized models in the future. She said: 'Why should these women slim down? 'Many of the women who have a few extra kilos are especially beautiful and also more feminine.' Tara has been making a name for herself, starring in H&M's Big is Beautiful campaign and in Elle, V magazine and Glamour. The last time a plus-size model featured on the cover of Vogue was Sophie Dahl - before she dropped 15lbs from a size 14. June 2nd, 2011 By Maysa Rawi.


San Diego, CA: Research study seeking people who binge and purge. Research study seeking females in San Diego who are actively binging and purging to participate in a study that aims to improve our understanding of people's emotional reactions to these behaviors. Participants are compensated $40 for their time. Participant requirements include completing a baseline survey and ratings thoughts and emotions around 1 binge-purge episode. To qualify, you must be: female, 18 years or older, and actively binging and purging. Please contact Stephanie for more information email sknatz@alliant.edu or call 619-573-5073.


Eating Disorders in Teens and Children: How Parental Support Can Help. Veterans in the field of eating disorders treatment have long acknowledged that child eating disorders, as well as eating disorders in adolescents, have become increasingly common in recent years, and reports released from the American Academy of Pediatrics and the Archives of General Psychiatry confirm the observations of the community with startling figures. In November 2010, the American Academy of Pediatrics released a clinical report estimating that 0.5 percent of adolescent girls in the United States have anorexia nervosa, while 1 to 2 percent meet criteria for bulimia nervosa. In addition to acknowledging the heightened incidence of eating disorders in males of all ages, "Identification and Management of Eating Disorders in Children and Adolescents" also detailed increasing prevalence of eating disorders in young children, citing findings from an Agency of Healthcare Research and Quality analysis that found hospitalizations for eating disorders in children less than 12 years of age increased by 119 percent from 1999 to 2006. Data released from the Archives of General Psychiatry earlier this year further support the rising prevalence of eating disorders and their associated behaviors in the adolescent population. The study, titled "Prevalence and Correlates of Eating Disorders in Adolescents," found that nearly one in 60 adolescents would qualify for an eating disorder diagnosis such as anorexia, bulimia or binge eating disorder. Even the eating disorders treatment community, in which many professionals had anecdotally observed the rise in eating disorders in adolescence and childhood and anticipated official findings in support of their predictions, was startled by these findings. Professionals have since been inundated with queries from parents seeking the surefire answer to the million-dollar question: "How can I 'eating-disorder-proof' my child?" In other words, parents want to know what they can do to ensure that their child or teen doesn't develop an eating disorder, body image disorder or related illness. Unfortunately for parents, the complexity of eating disorders -- with biological, psychological and sociological underpinnings -- means that there is no silver bullet that will ensure that a child doesn't develop the illness. However, I generally emphasize two critical strategies to help parents support healthy eating habits and a positive body image in their kids and safeguard against the development of an eating disorder:

Focus on who your child is, not what they are. Many children and adolescents struggling with eating disorders don't feel very good about themselves, despite how perfectionist or accomplished they may be. Focusing on a child's self-esteem and sense of self, and not their accomplishments or how they look, can help lay a critical foundation for avoiding child eating disorders and setting the stage for positive teen body image.

Never put your child on a diet. Simply put, diets don't work. The surge in popularity of dieting is largely a byproduct of the obese society we live in, and while we need a "war on obesity" in this country, children and teens predisposed to or struggling with eating disorders are often the collateral damage of obesity prevention efforts. When these kids go on a diet, it'll almost always activate the latent genetic predisposition that sets them up to have an eating disorder.

In general, parents need to know that their attitudes, values and actions do not cause eating disorders, body image disorders or related illnesses. But parents can help their kids cultivate healthy attitudes toward food, body and weight by striving to be positive role models for them and avoiding negative messages about food and body image. Posted: 06/19/11  AOL Health Kenneth L. Weiner, M.D., FAED, CEDS Assistant Clinical Professor of Psychiatry, University of Colorado School of Medicine.



 For Professionals - Conferences/Seminars/Online Courses/Study Groups:  

Eating Recovery Center Presents 3rd Annual Rocky Mountain Eating Disorders Conference: August 19-20, 2011 in Denver, Colorado. Eating Recovery Center is pleased to announce that registration is now open for the 2011 Rocky Mountain Eating Disorders Conference. Held at the Denver Marriott City Center in scenic Denver, Colorado, the annual conference brings together distinguished experts in the field of eating disorders treatment to discuss the trends, developments and emerging best practices shaping the industry. Limited registration and an interactive educational program supports connection and collaboration among attending members of the eating disorders treatment community, including physicians, therapists, nurses, dietitians and advocacy organizations. Applications are pending for 12.5 Continuing Education Credits for psychologists (American Psychological Association), social workers (National Association of Social Workers), Registered Dietitians (Commission on Dietetic Registration), Master’s-level professionals (National Board of Certified Counselors), and Registered Nurses (Colorado Nurses Association). Registrations logged prior to July 1, 2011 will receive discounted early registration rates. For more information about registration, lodging or featured speakers and topics, visit their website or contact Sarah Gilstrap, Marketing Communications Specialist, at 720-258-4008 or sgilstrap@EatingRecoveryCenter.com.



Online Registration Now Open for the 21st Annual Renfrew Center Foundation Eating Disorders Conference for Professionals, Feminist Relational Perspectives and Beyond: The Next Generation.  Offering 17.5 CEUs, this three day conference is for behavioral health professionals, physicians, nurses and dietitians. The event is taking place at the Philadelphia Airport Marriott, Philadelphia, PA from November 11-13, 2011. It highlights the exciting work currently being undertaken in many arenas including neuroscience, psychotherapy, genetics and technology communication — all of which have enormous implications for the theory and treatment of anorexia, bulimia and binge eating disorder. The Conference is dedicated to the next generation of clinicians, researchers, educators and all those committed to prevention and changing cultural messages. Topics include: Interpersonal Neurobiology and Feminist Relational Theory; Internal Family Systems; Ethical Issues; Family Based Treatment – Maudsley Method; Yoga and Meditation; Mindfulness; Merging Technology and Psychotherapy;  Transgenerational Eating Disorders; Using Eating Disorder Research to Motivate Clients; and more. Keynote Presentations: The Mindful and Relational Brain: The Next Integration, Daniel Siegel, MD, Amy Banks, MD and Beth McGilley, PhD; From Princesses to Pop-Tarts: What the New Culture of Girlhood Means for Girls and the Grown-Ups Who Care About Them, Peggy Orenstein, author of Cinderella Ate My Daughter; and Mindfulness and Psychotherapy, Ronald D. Siegel, PsyD. For more information visit the Conference website at  www.renfrewconference2011.org or contact Debbie Lucker at 1-877-367-3383 or  dlucker@renfrew.org.



San Diego, CA: Eating disorders are always a signal --- like smoke is when there's a fire.  It’s useless to try to put out the smoke.  We have to get to the fire.  There is no public path, formula or one-size-fits-all treatment. Every individual has their own journey in as well as out. Each individual has their own “because” that turned into an eating disorder: 1) Allowed them to re-direct their feelings from something could not control to something they could; 2) Develop an intimate relationship (with food) as the ones with people were not working;  3) Exchange the love-hate relationship with another into one with their body. Ultimately, I’ve learned from thousands of individuals that in eating disorders we are dealing with two core problems: 1) The unconscious, compulsive use (or non-use) of food for its psychoactive benefits and 2) The unrecognized and unspoken benefits of eating disorders. From my 4 years of training with Milton Erickson, MD and my 33 years in private practice, my private sessions range from 2-8 hours.  Most people come in for 20 hours and then 2 years of daily follow-up on the phone. For more information, phone 760-436-0042 or email  DrAlman@TruSageInternational.com.



Professional Study Groups - Southern CA. Facilitator: Carolyn Costin, LMFT. These professional study groups cover case reviews, treatment strategies, new literature, research, and other areas related to the treatment of eating disorders. CEU's are given to MFT's and LCSW's. For more information on meeting times and locations call 310-457-9958, email info@montenido.com or visit the website at www.montenido.com.




Project HEAL. Founded by Liana Rosenman, Kristina Saffran and Becky Allen.  Project HEAL’s mission is to raise money to make sure that eating disorders do not succeed in taking over people's lives. Residential treatment centers usually cost about $30,000 per month. Unfortunately, insurance companies often refuse to cover this cost because they do not classify eating disorders as a medical illness. All parents want their child to recover. Some parents are fortunate that they can afford to pay for this expensive treatment if their insurance will not cover it. However, there are many others who cannot. The money donated will be used as scholarship to be distributed to patients who want to get better and are ready to do the hard work required. Project Heal is a 501(c)(3) not-for-profit organization. All contributions are tax-deductible to the extent allowed by law. For more information about the organization and the Scholarship Fun visit  http://theprojectheal.org/The_Project_HEAL/Welcome.html.


'Men Get Eating Disorders Too' is a newly established UK based national charity dedicated to representing and supporting the needs of men with eating disorders. Their site contains a wealth of information that is specific to the unique needs of men with eating disorders. It includes definitions and symptoms, treatments you should expect to receive and links to support. In addition, the site is a platform for which men can get their voices heard by sharing their experiences and give/receive peer support through a forum. For more information visit the website  www.mengetedstoo.co.uk or email  sam@mengetedstoo.co.uk.


Petition to Stop the Dangerous Practice of Weight Grades on Report Cards:  Many children and teens suffer from negative body image and eating disorders; eating disorders and negative body image issues are on the rise.  Now there’s something that will make this worse—many  states are now sending “weight grades” and BMI scores home on students’ report cards.  Yes, we need our children be healthy--but this is not the way to do it! Cheryl Rainfield, author of SCARS and  Sarah Darer Littman, author of PURGE have struggled with body image issues and disordered eating – Sarah is a recovered bulimic, and Cheryl used self-harm to cope. While we know that obesity is a problem in the United States, we are also very  aware of the pressure that society puts on young girls to be thin, and how this has led to an increase in  life-threatening eating disorders and negative body image issues. Eating disorders don’t discriminate on the basis of age, gender, race or class – no one is immune. It’s not just a “girl thing,” either.  One in four people with eating disorders are male, and that number has been rising.  Statistics show that young people are particularly vulnerable, which is why the idea of a “weight grade” is so horrifying. We think that putting “weight grades” and BMI on report cards is a serious mistake, and will lead to increased eating disorders, negative body image, low self-esteem, and increased bullying. Educating kids about healthy eating and exercise is a good thing. Grading them on their weight is not. Petition Authors: Cheryl Rainfield,  http://CherylRainfield.com and Sarah Darer Littman,  http://sarahdarerlittman.com.


Become Involved - The Eating Disorders Coalition for Research, Policy and Action (EDC). The EDC, is a Washington, D.C. based advocacy organization whose mission is to advance the federal recognition of eating disorders as a public health priority, for more information visit http://eatingdisorderscoalition.org.    


 Treatment Center Spotlight: 

Multiple State Locations: 

Treatment Center News – The Renfrew Center is Celebrating its 25th Anniversary as the Country's First Residential Eating Disorder Treatment Facility. Renfrew is the first and largest eating disorder treatment network in the country and has treated more than 55,000 women with eating disorders. Renfrew provides a comprehensive range of services in Connecticut, Florida, Maryland, New Jersey, New York, North Carolina, Pennsylvania, Tennessee, and Texas. Programs and services vary by site and include: Residential; Day Treatment; Intensive Outpatient; Group Therapy; Individual, Family, and Couples Therapy; Nutrition Therapy and Psychiatric Consultation. The Renfrew Center integrates relational principles and practice with the latest developments in the effective treatment of patients with eating disorders. The Renfrew Center is a preferred provider for most health insurance and managed care companies and works with individuals to create a financial plan that meets the need of each prospective Renfrew patient. Renfrew’s training programs have reached more than 25,000 healthcare professionals to date and are designed to enhance the knowledge and skills needed to treat these complex disorders. Call 1-800-RENFREW or visit www.renfrewcenter.com for more information about The Renfrew Centers.  


California and Washington: Treatment Center News – Center for Discovery/Oceanaire.  JCAHO accredited and licensed by the states of California and Washington, Center for Discovery and Oceanaire offers residential eating disorder treatment in home like settings in 6 locations. Center for Discovery is dedicated exclusively to adolescent males and females between the ages of 10 and 19 who are struggling with Anorexia, Bulimia, and Binge Eating Disorder. Center for Discovery programs are located in Whittier, Downey, Lakewood, and Menlo Park, CA and Edmonds, WA. Discovery offers a very individualized and intense treatment program, under 24-hour supervision, with weekly family involvement including the Discovery Therapeutic Family Meal. Oceanaire is dedicated to the treatment of adult women struggling with Anorexia, Bulimia and Binge Eating Disorder. Nestled above one of the greens of the Los Verdes Country Club Golf Course on the Palos Verdes Peninsula in Los Angeles, CA, the space at Oceanaire provides residents with ocean vistas and Pacific Coast sunsets. Oceanaire offers a peaceful and healing environment where women can safely and effectively address their issues and begin their path to recovery. Center for Discovery and Oceanaire contracts with many major insurance providers and will provide a complimentary benefits check. For more information, call 800-760-3934 or visit  www.centerfordiscovery.com or  www.oceanaire-ed.com.  



Wickenburg, AZ: Treatment Center News – Rosewood Capri. Rosewood Centers for Eating Disorders: Carpi Remodeled. They have just completed a top to bottom renovation at their Capri campus. Located minutes from Rosewood Ranch, in Wickenburg, AZ, Rosewood Capri offers a comprehensive treatment program, following the same model of treatment as Rosewood Ranch, in a less structured setting. The remodeled Capri now more closely resembles the main campus of Rosewood, making the transition from one level of care to the next seamless. The remodeled building features comfortable and spacious, state-of the art, treatment spaces and client rooms. The space was updated with warm colors and rustic western decor to give the center more of a home like feel. The new Rosewood Capri is the perfect environment for clients to put their recovery skills in action.  Originally opened in 2004, Capri offers patients the opportunity to practice real life skills during their treatment and can serve as either a point of entry for primary treatment or as a step down from a more intensive program.  While living at Capri, residents participate in an onsite structured, comprehensive day treatment program facilitated by our skilled multidisciplinary team of clinicians, dieticians and psychiatrists. Residents learn coping skill strategies while participating in real world activities such as, meal planning, cooking, grocery and meal outings and wellness activities.   Click here to see photos of the new space. Phone: 800-845-2211 Website: www.rosewoodranch.com
Email: info@rosewoodranch.com.



Brentwood, CA: Treatment Center News - Eating Disorder Center of California (EDCC) Day Treatment Program. At the EDCC they believe nutrition and exercise are crucial areas of recovery. They deal with nutritional status, metabolism, and biochemistry, and teach clients what this information means in terms of their recovery. At the same time, they believe that eradicating problematic behaviors is not enough. They believe it is essential to help clients to figure out who they are when they are not influenced by their eating disorder and what it is they want for their lives. The staff at EDCC help clients to discover what the eating disorder initially promised and how they can get these desires in non-destructive ways. In addition to individual, group and family therapy, they provide education, nutritional counseling, life skills training, mindfulness and spiritual enhancement. For more information contact 310-457-9958, email  info@montenido.com or visit www.montenido.com. EDCC is a Monte Nido Affiliate Program.  


 Calabasas, CA: Treatment Center News - Monte Nido Residential Treatment Center. Monte Nido combines a beautiful natural healing environment with the expertise of the renowned national expert and author, Carolyn Costin, and the treatment professionals from her company, Community Counseling for Individuals and Families, Inc. Monte Nido is a very small, intimate facility. Monte Nido only takes six clients at a time. Clients treated at Monte Nido are all women suffering from anorexia, bulimia or exercise addiction. The facility has a family-like environment; their unique level system allows each client to gain increasing freedom and responsibility for her own recovery. By the end of her stay, each client is shopping for and preparing her own food and monitoring her own exercise. This will help prepare her for handling these activities upon discharge from Monte Nido. They also have a unique transition program, Bella Mar, which offers various levels of transitional and independent living situations. For more information call 310-457-9958, visit  www.montenido.com or email  info@montenido.com.   


Carlsbad, CA: Treatment Center News - Montecatini. Montecatini is a state licensed and CARF accredited facility offering Residential Treatment, Partial Hospitalization and Intensive Outpatient Programs, as well as a Transitional Living Program for adult women struggling with eating disorders and co-occurring issues. The staff at Montecatini works to design a detailed treatment program for every patient. Montecatini is also contracted with many insurance companies and will work with each patient to verify insurance benefits. To learn more about the treatment services, community outreach program or support groups at Montecatini, call 760-436-8930 or their website at  http://montecatini.crchealth.com/


  Malibu, CA: Treatment Center News - Monte Nido Vista. Monte Nido Vista is 10 bed residential facility for anorexia, bulimia and exercise addiction located in the foothills of Malibu, CA. The residential program is designed to meet the individual needs of clients and their families in a way that gives them an increasingly higher level of responsibility and "teaches" them how to recover and sustain it. The atmosphere is professional and structured, but is also warm, friendly and family-like. The staff members are highly dedicated professionals, many of who are recovered themselves, thus serving as excellent role models. For more information on The Monte Nido Treatment Center or its affiliates visit  www.montenido.com, call 310-457-9958, or email  info@montenido.com.   


Ventura County, CA: Treatment Center News - Rader Programs Pacific Shores Hospital. Pacific Shores Hospital is a 30-bed facility completely dedicated to Rader Programs Eating Disorders Treatment. The facility was specifically designed to provide a warm and nurturing environment. It is located five minutes from the ocean in picturesque Ventura County just North of Los Angeles and South of Santa Barbara in Southern California. Rader Programs at Pacific Shores Hospital maintains an outstanding treatment team with extensive experience and training in Rader Program's proven treatment philosophy. The Rader Program is a national treatment center with multiple locations; they accept patients from all across the United States. For more information call 855-965-1921, visit www.raderprograms.com or email  rader@raderprograms.com.    



Denver, CO: Treatment Center News - Denver, CO: Treatment Center News: Eating Recovery Center. Eating Recovery Center’s Behavioral Hospital for Children and Adolescents is a 17-bed treatment facility offering Inpatient, Residential and Partial Hospitalization levels of care for males and females ages 10 through 17. Led by Ovidio Bermudez, MD, FAAP, FAED, CEDS, Medical Director and nationally recognized expert in child and adolescent eating disorders, and Cheryl Dasler, MD, a child and adolescent psychiatrist, the treatment philosophy of the Behavioral Hospital for Children and Adolescents is rooted in Family-Based Treatment (FBT). FBT recognizes the critically important role of family in eating disorders recovery and the need to empower parents to become agents of change for their young loved ones. Mindfulness techniques, as well as empirically valid Cognitive Behavioral and Dialectical Behavioral Therapies, are used in conjunction with FBT in the implementation of individualized, developmentally-appropriate treatment plans. In circumstances where extremely low-weight patients require medical stabilization prior to admission, Eating Recovery Center partners with the A.C.U.T.E. program (Acute Comprehensive Urgent Treatment for Eating Disorders) at Denver Health Medical Center. Children and adolescents stabilizing in the A.C.U.T.E. program receive intensive medical support from Dr. Philip Mehler, Denver Health’s Chief Medical Officer and expert on the medical complications of eating disorders, as well as therapeutic support from Dr. Bermudez, who rounds on the patients to facilitate a successful transition into Inpatient treatment at the Behavioral Hospital for Children and Adolescents. For more information about Eating Recovery Center’s child and adolescent programming, call 877-218-1344, email info@EatingRecoveryCenter.com or chat confidentially at  www.EatingRecoveryCenter.com.



Denver, CO: Treatment Center News - The Eating Disorder Center of Denver (EDCD). Established in 2001, the Eating Disorder Center of Denver is one of the nation's foremost centers for the diagnosis and treatment of the full range of eating disorders. EDCD is committed to empowering males and females 18 years of age and older suffering with anorexia, bulimia, binge eating and related disorders to help them achieve and sustain recovery. A multidisciplinary team of psychiatrists, physicians, clinicians, family therapists and registered dietitians work together to create a specialized, evidence-based treatment plan for each patient. The Partial Hospitalization Program at EDCD operates 10 hours per day, 7 days per week and includes supervised meals and snacks (lodging is provided at a nearby apartment building for PHP patients from out of town). The Evening Intensive Outpatient Program provides therapy four nights a week (including meals) for 10 weeks. Outpatient Services, intended to enhance work with outside treatment providers, include individual, family and couples therapy; dialectical behavior therapy (DBT); group therapy (aftercare, DBT, body image and family groups available); a free support group sponsored by ANAD (Anorexia Nervosa and Associated Disorders); psychiatric evaluation and medication management; gastric bypass assessments plus aftercare groups; and finally, nutritional counseling. EDCD accepts most insurances. For additional information, visit  www.edcdenver.com, call 303-771-0861, follow them on Twitter @EDCDenver or Friend them on Facebook.

Reno, NV: Treatment Center News – Center for Hope of the Sierras. Center for Hope of the Sierras offers one of the country’s first and only dedicated residential, PHP, and IOP tracks focused on the complex treatment of co-occurring Diabetes & Eating Disorders.  In addition to the proven, individualized treatment each patient receives for their eating disorder, patients in the Diabetes Program receive comprehensive medical management led by a team of experts including a board certified endocrinologist, a registered dietician with a PhD in nutritional biochemistry and a team of psychologists, psychiatrists, marriage & family therapists and 24-hour nursing support.  Patients learn better ways to cope with the feelings brought on by weight stabilization, gain education about their disease, receive nutritional education and diabetes management while developing a support network that understands the implications of this dual diagnosis. Center for Hope of the Sierras is contracted with most major insurance companies and offers flexible payment options. For more information about the Center for Hope, visit the website  www.centerforhopeofthesierras.com, find them on Facebook, or contact the  Marketing & Admissions Director, Meghan Eliopulos, at 775-225-5102.



North Carolina:

North Carolina: Treatment Center News - The Carolina House Partial Hospitalization Program (PHP). The Carolina House PHP provides a safe, supportive environment for women struggling with Anorexia Nervosa, Bulimia Nervosa, Binge Eating Disorder, and related issues. Through Dialectical Behavior Therapy (DBT) skills integration, their patients have the opportunity to regain lives free of overwhelming eating disorder symptoms. They recognize the importance of a structured setting to encounter challenging food experiences. Carolina House provides patients with daily opportunities to engage interactively with meal preparation. For more information on the Partial Hospitalization Program at Carolina House, call 919-372-7951 or visit www.carolinaeatingdisorders.com. To schedule a tour or speaking event, contact Misty Ash at 919-610-4352 or at mash@crchealth.com. Carolina House is a member of CRC Health Group: www.crchealth.com.    


Oregon: Treatment Center News - RainRock Treatment Center. A Residential Treatment Facility for Women, offers PHP, IOP, Outpatient, and Transitional Living Programs. RainRock Treatment Center, A Monte Nido Affiliate with Executive Director Carolyn Costin, LMFT, is pleased to announce the opening of their Partial Hospitalization Program (PHP), as well as their Intensive Outpatient Program (IOP). These programs are uniquely integrated into their existing 10 bed Residential Treatment Center, providing the highest degree of continuity of care while offering clients the experience of stepping down into the community. This innovative program design allows their clients to stay connected to their treatment team beyond their residential visit. This provides an exceptional opportunity to maintain and build upon the progress achieved during their residential stay. Living accommodations for both PHP and IOP are offered at their new transition house, Turnberry Place. Located next to RainRock, Turnberry Place is a warm and inviting 8 bed transitional living house, where clients can practice day to day skills, such as shopping, cooking, working, or attending classes, with the support of their treatment team. The hope in offering this continuum of care is to give their clients the most comprehensive treatment available in order to solidify their recovery before returning home. Rainrock’s Outpatient Wellness Program provides individual and group therapy services to children, adults and families struggling with eating disorders, as well as other diagnoses as a further step-down, or for those who are not in need of a more intensive level of care. For additional information about the Residential, Partial Hospitalization, Intensive Outpatient, Transitional Living or Outpatient programs, call 541-896-9300 or visit www.montenido.com.  



Oconomowoc, WI: Treatment Center News - Rogers Memorial Hospital. Specialized Treatment for Males. Eating disorders can be disorders of isolation. For males, the sense of isolation is amplified by the myth that eating disorders only affect females. Because of this, males are more likely to delay treatment, and may find it harder to address the destructive behaviors that they’ve adopted. But once they begin treatment, they realize they are not alone. The male-specific program at Rogers provides a safe, comfortable environment and is staffed by professionals who have helped other men and boys recover from eating disorders. When they feel comfortable sharing their experiences and feelings, they understand that there is no shame in having a mental health problem. When they begin to envision their life without an eating disorder, they focus on their strengths, rather than feeling “weak” because they asked for help. Male-only programs help build a sense of belonging that continues after treatment has ended. With the tools they learn in treatment and from each other, males are better able to face their unique challenges with confidence. The program at Rogers was the first of its kind in the country and uses evidence-based treatment components to address the challenges of recovery from an eating disorder.




Books and Other Media on Eating Disorder Topics:

Beautiful Girl. Author: Keisha Burton. This book is written in an intimate journal form where the author, herself a recovering anorexic and bulimic, tells the heart-wrenching story of a young woman who is helplessly battling anorexia and bulimia. It is an exploration into the soul and psyche of a young woman struggling to overcome her eating disorders and find her place in the world. The book provides helpful personal insights for those treating eating disorders and those on the road to recovery but is not for readers who are easily triggered.



Marketing Ideas: 

Understand the value of each referral.  One referral can open the door to referrals from friends and family and can be "the tip of the iceberg," in terms of income. Each individual can lead to many thousands of dollars in income over the life of your practice. You should understand what each referral can mean to your bottom line which will in turn help you make decisions about the amount you want to spend for your advertising.

Understand the value of each referral source. Be sure to make an extra effort to thank the people who refer to you with a follow-up call, email, or a card. Something that says, "there is no compliment better than a referral, and I appreciate the trust you have placed in me."  Many times the person doing the referring is left wondering if anything happened. Don't let this take place in your practice. Small gestures can make a big difference in other's view of your treatment. Also sending some flowers during the holidays to your good referral sources can go a long way toward making you stand out in their minds when they are deciding to whom to refer.  Even if the referral source is giving out three names, they are always emphasizing one name over the others.  Make sure it is you.

Follow Success. If you see a business repeatedly doing the same advertising, take notice. Nobody likes wasting money and if whatever your competition is doing is working over time, then consider that this advertising may also be a good place for you to advertise.

Improve your website placement with links: If you link to popular sites such as www.edreferral.com and we have links to your web page on our site, then it will help both of us to place higher in the Internet search engines. Don't underestimate the value of placing a link on your site to extremely popular eating disorder sites. One of the criteria the search engines use is the quality of relevant links on your site.


Consider mentioning your information in THIS Eating Disorder newsletter.  Members of EDReferral.com can list a paragraph of up to 250 words on any eating disorder topic.  This email newsletter is sent to over 17,000 people in the eating disorder field. Unlike other newsletters which never actually remove names, our list of readers is cleared of bad email addresses and removal requests each month and yet our readership continues to grow!  If you are in the eating disorder field, then what better way to introduce yourself than to say what you have to say in this newsletter?  Click on the following link to learn more:  http://edreferral.com/newsletter_requirements.htm.


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Take Care, Christine.
 Christine A. Hartline, M.A., Executive Director 
Eating Disorder Referral and Information Center

In Partnership with the American Eating Disorder Association- -SINCE 1999